Grow your restaurant with
real customer understanding,
not guessing
Grow your restaurant with real customer understanding,
not guessing
Trusted by leading restaurant businesses across Thailand
Trusted by leading restaurant businesses
across Thailand
Million
Million
members in our system
members in our system
Billion Baht
Billion Baht
of transaction processed
of transaction processed
Branches
Branches
using our system
using our system
Years
Years
In Thai F&B experience
In Thai F&B experience
F&B Customer Engagement Platform
F&B Customer Engagement Platform
Hato Hub Solutions transform your restaurant by enabling you to collect, analyze, and utilize data to deliver exceptional customer experiences that increase profits and create a successful business
Hato Hub Solutions transform your restaurant by enabling you to collect, analyze, and utilize data to deliver exceptional customer experiences that increase profits and create a successful business
Our Features
Our Features
Build lasting customer relationships and unlock revenue growth. Turn customer data into actionable insights, create personalized experiences, and deliver measurable results.
See more
Build lasting customer relationships and unlock revenue growth. Turn customer data into actionable insights, create personalized experiences, and deliver measurable results.
See more
Build lasting customer relationships and unlock revenue growth. Turn customer data into actionable insights, create personalized experiences, and deliver measurable results.
See more
Let’s see how Hato Hub can help you
Let’s see how Hato Hub can help you
Let’s see how Hato Hub
can help you
Deep Customer Understanding through Data
Transform raw transaction data into actionable insights
Understand customer persona, preferences, visit patterns, dining behavior, and spending habits
Use AI-powered analytics to predict dining preferences
Create personalized experiences that drive repeat visits
Increase Revenue through Targeted Marketing
Stop guessing and start targeting with customer segmentation
Use behavioral data to create marketing campaigns that actually work
Send the right promotion to the right customer at the right time
Increase order frequency and average transaction value
Build Direct Customer Relationships & Reduce Platform Dependency
Own your customer data and relationships
Keep 100% of your profits and build direct channels through LINE
Bypass expensive third-party delivery platforms with Hato Delivery
Lower customer acquisition costs while increasing customer lifetime value
Operational Efficiency & Cost Savings
Cut IT costs by 40%+ with secure, effective cloud-native operations
Integrate POS, CRM, and analytics in one platform
Reduce manual work, minimize errors, and focus on delivering great experiences for customers and staff
Deep Customer Understanding Through Data
Transform raw transaction data into actionable insights
Understand customer persona, preferences, visit patterns, dining behavior, and spending habits
Use AI-powered analytics to predict dining preferences
Create personalized experiences that drive repeat visits
Increase Revenue Through Targeted Marketing
Stop guessing and start targeting with customer segmentation
Use behavioral data to create marketing campaigns that actually work
Send the right promotion to the right customer at the right time
Increase order frequency and average transaction value
Build Direct Customer Relationships & Reduce Platform Dependency
Own your customer data and relationships
Keep 100% of your profits and build direct channels through LINE
Bypass expensive third-party delivery platforms with Hato Delivery
Lower customer acquisition costs while increasing customer lifetime value
Operational Efficiency & Cost Savings
Cut IT costs by 40%+ with secure, effective cloud-native operations
Integrate POS, CRM, and analytics in one platform
Reduce manual work, minimize errors, and focus on delivering great experiences for customers and staff
Hear from our customers
“
Hato Hub has built trust by increasing the efficiency of front-of-house staff by 70-80%, streamlining check-in processes to create a clearly positive customer experience. Customers appreciate the service they receive from our staff, who often express that "service with heart," encouraging repeat visits. This October, all branches nationwide will be equipped with our Order to Pay system. See you again at Hato Hub, the upgraded Bar B Q Plaza, embracing the digital age.
What impressed us most is that Hato Hub is not just a service provider, but a partner who understands the complex needs of businesses, is willing to listen, and develop solutions that truly address customer experience.
Siripa Lapanawin
Chief Business Development Officer at Bar B Q Plaza
“
Passion Food is a delivery business without a physical storefront. Previously, they paid approximately 1 million baht per month in GP (Gross Profit) fees on the platform. In addition to the high costs, they also had to manage orders themselves. They then switched to Hato Hub, which helped reduce GP fees and streamlined their back-end system, making it easier to use.
The result is clear: increased customer insight. We previously thought our core customers were in the 30-35 age range, but data from Hato Hub shows that it's actually much broader, extending to 30-45 years old. This allows us to design more targeted promotions. Customers who used to order only a few boxes now order 10-20 boxes regularly, proving that Hato Hub is not just a management system, but a real business-driving tool.
Suwipa Jarutikorn
Owner of Passion Food
“
Previously, our restaurant, Sifaa, used physical cards for its membership program, which meant we couldn't collect any in-depth customer data. Discovering Hato's membership system was a significant change.
What I really like is how data from Hato CRM helps Sifaa accurately analyze customer segments based on their preferences. For example, groups who like chicken rice with fried egg, or younger generations who prefer new types of rice dishes. This information is invaluable in designing promotions that appeal to each customer group. The membership system, integrated with LINE OA, allows Sifaa to send personalized coupons tailored to the needs of each customer segment, encouraging them to return more often.
Paravee Promseethong
Group Marketing Manager at SEEFAH
“
The RFM Dashboard is very useful for understanding the customer segments at the restaurant, especially the regular Champions who frequent the place. This allows me to create marketing campaigns that are directly targeted to that audience. A particularly useful feature is the Customer Feedback feature, which provides me with both satisfaction scores and feedback from customers about the restaurant's service, helping me address issues effectively.
Susima Thanasombatpaisarn
Owner of ท่าดินแดงโภชนา
“
Hato Hub's key strength is its seamless integration of CRM and POS systems, allowing us to accurately track and analyze customer data. For example, during Baan Som Tum's Mother's Day campaign, they created coupons for customers to redeem before dining in, and the response was overwhelming, with all coupons gone within 5 minutes. The system handles high traffic well and is easy to use.
Vigrom Dangsombun
Senior Marketing at Baan Somtum and Horme Cafe
Hear from our customers
“
Hato Hub has built trust by increasing the efficiency of front-of-house staff by 70-80%, streamlining check-in processes to create a clearly positive customer experience. Customers appreciate the service they receive from our staff, who often express that "service with heart," encouraging repeat visits. This October, all branches nationwide will be equipped with our Order to Pay system. See you again at Hato Hub, the upgraded Bar B Q Plaza, embracing the digital age.
What impressed us most is that Hato Hub is not just a service provider, but a partner who understands the complex needs of businesses, is willing to listen, and develop solutions that truly address customer experience.
Siripa Lapanawin
Chief Business Development Officer at Bar B Q Plaza
“
Passion Food is a delivery business without a physical storefront. Previously, they paid approximately 1 million baht per month in GP (Gross Profit) fees on the platform. In addition to the high costs, they also had to manage orders themselves. They then switched to Hato Hub, which helped reduce GP fees and streamlined their back-end system, making it easier to use.
The result is clear: increased customer insight. We previously thought our core customers were in the 30-35 age range, but data from Hato Hub shows that it's actually much broader, extending to 30-45 years old. This allows us to design more targeted promotions. Customers who used to order only a few boxes now order 10-20 boxes regularly, proving that Hato Hub is not just a management system, but a real business-driving tool.
Suwipa Jarutikorn
Owner of Passion Food
“
Previously, our restaurant, Sifaa, used physical cards for its membership program, which meant we couldn't collect any in-depth customer data. Discovering Hato's membership system was a significant change.
What I really like is how data from Hato CRM helps Sifaa accurately analyze customer segments based on their preferences. For example, groups who like chicken rice with fried egg, or younger generations who prefer new types of rice dishes. This information is invaluable in designing promotions that appeal to each customer group. The membership system, integrated with LINE OA, allows Sifaa to send personalized coupons tailored to the needs of each customer segment, encouraging them to return more often.
Paravee Promseethong
Group Marketing Manager at SEEFAH
“
The RFM Dashboard is very useful for understanding the customer segments at the restaurant, especially the regular Champions who frequent the place. This allows me to create marketing campaigns that are directly targeted to that audience. A particularly useful feature is the Customer Feedback feature, which provides me with both satisfaction scores and feedback from customers about the restaurant's service, helping me address issues effectively.
Susima Thanasombatpaisarn
Owner of ท่าดินแดงโภชนา
“
Hato Hub's key strength is its seamless integration of CRM and POS systems, allowing us to accurately track and analyze customer data. For example, during Baan Som Tum's Mother's Day campaign, they created coupons for customers to redeem before dining in, and the response was overwhelming, with all coupons gone within 5 minutes. The system handles high traffic well and is easy to use.
Vigrom Dangsombun
Senior Marketing at Baan Somtum and Horme Cafe
Are You Losing Revenue Because You Don't Know What Your Customers Want?
Transform Your Restaurant Business with Hato Hub
Are You Losing Revenue Because You Don't Know What Your Customers Want?
Transform Your Restaurant Business with Hato Hub
Free Consultation!
Free Consultation!
Share your details below, and we'll reach out soon to discuss your restaurant's challenges and how Hato Hub can help.
Share your details below, and we'll reach out soon to discuss your restaurant's challenges and how Hato Hub can help.
Free Consultation!
Share your details below, and we'll reach out soon to discuss your restaurant's challenges and how Hato Hub can help.
Contact Us
Free Consultation!
Share your details below, and we'll reach out soon to discuss your restaurant's challenges and how Hato Hub can help.
Contact Us